Packaging Comparisons
Poly Mailers vs Garment Boxes vs Tissue Wraps: Apparel Packaging Compared (2026)
Cubit Packaging Team
May 22, 2026
1 min read
Three Ways to Ship a Shirt
Every fashion brand answers the same question: poly mailer, box, or something in between? The answer depends on your brand position, your average order value, and how much you want the unboxing to matter.
Comparison Table
| Factor | Custom Poly Mailer | Garment Mailer Box | Poly Bag + Tissue |
|---|---|---|---|
| Unboxing experience | ⭐⭐ Functional | ⭐⭐⭐⭐⭐ Premium | ⭐⭐⭐ Elevated basic |
| Shipping cost | $3-$5 (lightest) | $7-$12 (heaviest) | $3-$5 |
| Package cost (5K) | $0.12-$0.18 | $1.80-$3.50 | $0.20-$0.35 |
| Product protection | Waterproof, tear-resist | Structural protection | Waterproof |
| Best for AOV | Under $30 | Over $40 | $25-$40 |
| Social sharing | Low | High | Medium |
The Hybrid Play
The smartest fashion brands tier their packaging by order value. Orders under $30 ship in poly mailers. Orders $30-$60 get poly + tissue + sticker. Orders $60+ get the full mailer box experience. This maximizes both margin AND brand perception where it matters most.
Get format-specific pricing or browse apparel packaging.
apparel packaging comparisonpoly mailer vs box for clothing