Drawer boxes turn unboxing into a ceremony. The sliding tray mechanism forces a slow, deliberate reveal — customers pull the inner tray from the outer sleeve, building anticipation with every inch. That's why luxury brands from Apple to Chanel choose this format.
Built on 2mm greyboard (1200 GSM equivalent), these boxes hold their structure for years. The outer sleeve and inner tray are wrapped separately in specialty paper — art paper for CMYK printing, textured linen for tactile impact, or metallic paper for shimmer. Add a ribbon pull, thumb notch, or finger cut-out for smooth operation.
Custom die-cut foam inserts, velvet-flocked trays, and satin pillow pads keep products secured and displayed. Starting at $2.50/unit for 200-piece orders.
Custom drawer boxes — also called slide boxes or match-style boxes — deliver the most theatrical unboxing experience in packaging. The sliding mechanism creates a 3-5 second reveal that builds anticipation, which is why brands selling $50+ products choose this format overwhelmingly.
Cubit constructs drawer boxes on 2mm greyboard (approximately 1200 GSM), wrapped in your choice of coated art paper (for full-color printing), textured specialty paper (linen, felt, leather grain), or metallic/pearlescent paper. The outer sleeve fits precisely around the inner tray with 0.5mm tolerance — tight enough for a satisfying friction fit, loose enough for smooth one-handed operation.
Interior options include die-cut EVA foam with velvet flocking (holds jewelry, watches, electronics), satin ribbon pillows (for perfume bottles and cosmetics), and printed paper inserts. Every drawer box includes a ribbon pull or thumb notch as standard for easy opening.
Pricing starts at $2.50/unit for 200+ orders with full-color exterior printing, matte lamination, and one foil stamping location. Premium configurations (soft-touch + velvet insert + dual foil) run $4.00-$7.00/unit.